How effective is your cosmetics business when it comes to building quality customer databases? If you're like most we come across, your data collection processes are manual, slow and unreliable. The age-old ‘file card’ is good in theory, but not in practice. Customer details are rarely forwarded...
How confident are you that your field team knows all they need to know to perform their job as they should? With so much information being communicated every day – from new products and promotions to processes and policies – how much are they really taking...
Are you responsible for standardising pharmacy counter and shelf displays across multiple stores? If so, you know how hard it can be to achieve fast, consistent results. And chances are you’re fed up with the uncertainty around branding and compliance – never quite knowing how well...